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Algerian group Iris partners with Panasonic to manufacture high-end televisions

Algerian group Iris partners with Panasonic to manufacture high-end televisions

The Algerian electronics industry saw a significant development on November 4th with the announcement of a strategic alliance between the local group Iris and the Japanese manufacturer Panasonic. This industrial agreement focuses on the assembly and domestic marketing of three new generations of televisions, specifically the VIVID QLED, QD-MiniLED, and Glare Free Ultra series. By adopting Japanese technical standards and advanced manufacturing processes, Iris aims to strengthen its domestic production capabilities and localize complex engineering skills. This initiative aligns with national economic priorities, which focus on developing the household appliance sector to promote the 'Made in Algeria' label, enhance competitiveness, and support the growth of non-hydrocarbon exports.