The Director General of the Algerian Investment Promotion Agency (AAPI), Omar Rekkache, announced that the Qatari dairy group Baladna is preparing a new investment project in Algeria, alongside its massive dairy farm currently under development in Adrar. Speaking at the World Investment Forum in Doha, Rekkache described the existing $3.5 billion joint venture with the National Investment Fund as a strategic project designed to supply 50% of Algeria’s powdered milk needs and reduce annual import costs by $1.5 billion. The official further invited Qatari investors to explore Algeria's economic potential, highlighting the already successful presence of Qatari firms in the steel and telecommunications sectors.